In 2020 the team at Elegant Clutter launched Art Story. It’s a global Art Consultancy that offers all the services that you would expect from a traditional Art Consultancy including Art Directing, Curating, Concept Development, Procurement, Project Management, Commissioning, logistics and Installation.
What makes us more unusual is that we also offer product design, product development and high-volume fabrication in our own framing and sculpture workshops. It is the way in which we can blend of all of these disciplines that allows us to offer a truly comprehensive service (to our discerning clientele).
We believe in the role of art as storyteller extraordinaire and we work with the following guiding philosophy:
The best stories are found by curious minds.
Everything we do is based on in-depth research. By taking the time to explore the local scene of each project, we can understand the experience that we are helping to create. We believe that art must have some life of its own. Our local research uncovers hidden artist talent, unexpected artwork subjects and iconic local materials to work with.
The best stories connect with the audience.
Artwork can be beguiling, hypnotic, outrageous, calming and many other things besides. By introducing artwork development early on in a project, we can work seamlessly with the Interior Designer to maximise all the opportunities for the art to speak to guests.
The best stories leave a lasting impression.
We assist our clients to expand the role of art within guest experience. Online platforms allow visitors to start to discover a collection even before they set foot in a venue. The art guides that we publish enable art tours, encouraging a different type of conversation with guests and leading to the discovery of artists in the local neighbourhood.